GoodReadChapter 0468
Warren exclaimed excitedly, “60 thousand!”
Stunned, Mindy asked reflexively, “What do you mean, 60 thousand?”
“The daily sales! Yesterday's daily sales had exceeded 60 thousand books! It broke the sales record set by
“Murder Weapon” back then! In the last ten... no, 20 years... There hasn't been a book that achieved this level of
sales!”
Warren emphasized each word he spoke, “Ms. Harrison, your new book has exploded!”
It wasn't just a success, but it exploded in popularity!
At first, Warren also felt frustrated. Although he was mentally prepared for a tough start after publishing her new
book, he hadn't expected such dismal results.
Another editor, who had a long-standing rivalry with him, took this opportunity to mock Warren. He said that
Warren was old, and his judgment had dulled. Warren offered Mindy a deal worth over a million dollars and
signed her without hesitation, only for the book to be a total failure.
Warren ignored his rival's taunts. Instead, he focused on figuring out what the problem was. He had read all of
Mindy’s books. They were flawless in terms of thselection and plot twists in the content. Each book had the
potential to be a huge hit.
This time, they had even chosen the best of her works to be published first. Warren never thought that this
would be the result...
It didn’t make sense!
Was Mindy considered outdated? Indeed, she had disappeared from the thriller industry for ten years. But
“Murder Weapon” and “The Deserted School were still on the charts, consistently selling month after month. The
Follow on NovᴇlEnglish.nᴇtsales numbers weren't low either. Clearly, it wasn’t that she was forgotten! The more Warren thought about it,
the more puzzling it seemed. He decided to call a meeting with the publicity and marketing team. The content
was solid, and Mindy’s reputation was maintained. That meant the problem had to be with the marketing
strategy!
Sure enough...
After sthorough questioning, Warren discovered that the publicity team had focused their efforts on social
media platforms like Twitter and Instagram, which were popular with younger audiences. However, most of
Mindy’s readers were in the age group between 30 to 50 years old.
No wonder there was no traction. The target audience was completely wrong!
Warren immediately readjusted his strategy and shifted the promotional focus by the publicity team to book
blogs and writing forums. He even put up billboard ads. “Seven Days” sold over ten thousand copies that very
day, and sales continued to rise steadily over the following days.
But when was the moment the book started to go viral?
It all started about half a month ago.
A book reviewer with the social media handle, “Chubbyreader”, posted a status update on his account
5
+25 BONL
Chapter 0468
Back in high school, my dad was a student who aced math but failed miserably in language and literature. He
hates writing essays with all his being, and yet he is actually reading a book right now!”
He attached three pictures to his update, showing his own father engrossed in reading the book, along with a
shot of the book's cover.
“Chubbyreader” was also known for his hilarious antics online. Despite calling himself a book reviewer, he had
becpopular by sharing embarrassing stories about his dad online,
Strictly speaking, his dad was more
“ ”
famous than “Chubbyreader” was.
Many of his ler @pracabivally
fang pf his@ad. Ww en they saw the
usually laid—back old man reading a
book so seriously, they were utterly
shocked. The content is on
novelenglish.net! Read the latest
chapter there!
Curious fans rushed to search for the book's title. To their surprise, it was published in print. There was no
electronic version to be found online.
f Q q
Most people's curiosity stopped
there, but a few were determined fo
q : F Q
dig up the bogks soften: ey were
cis fhow what could possibly
Follow on Novᴇl-Onlinᴇ.cᴏmmake a lazy middle-aged man so
absorbed in reading. The content is
on novelenglish.net! Read the latest
chapter there!
Conveniently, the book was available
for purchase online, so they eagerly
; Ol
placed their Qrders Yrkdhthn... Oh
my, Gosh! Even someone likewho
never reads was totally
» .
hooked!” The content is on
novelenglish.net! Read the latest
chapter there!
“| started reading at midnight under the covers with a flashlight. | can’t help but tremble with fear!”
“My mom walked in onin the middle of the night. She thought | was sleepwalking or having a seizure. She
almost called the ambulance!”
“I read the whole book in one go. There were no boring parts at all. Then, | went and found the author’s other
two suspense thrillers... Let's just say | was scared half to death!”
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